Essey Marketing is a full-service digital marketing agency based in Pittsburgh specializing in search engine optimization. Services include digital strategy development, search engine optimization, social media marketing, paid media marketing, website auditing (SEO & UX), small business development, and website design & development.
Whether you’re a solo founder or a large enterprise, we meet you where you are and build a strategy that makes sense for your goals, your industry, and your budget.
SEO is more than just ranking—it’s about being found by the right people at the right time. We help businesses grow their visibility in search engines through smart, technical, and strategic optimization. From on-page SEO and keyword research to local SEO, backlink building, and content strategy, we create a holistic SEO plan designed for long-term success. We don’t chase algorithms—we build trust, authority, and relevance. Whether you’re a small business looking to grow locally or an enterprise scaling nationally, our SEO services deliver sustainable traffic and real business results.
Social media isn’t just about posting—it’s about connecting. At Essey Marketing, we help brands build a meaningful presence on platforms like Instagram, Facebook, LinkedIn, and TikTok. Our approach goes beyond likes and follows. We focus on strategy-driven content that aligns with your brand, engages your audience, and supports your larger marketing goals. Whether you’re looking to increase visibility, generate leads, or stay top-of-mind with your community, we create and manage campaigns that drive results. From content planning and creative development to ad management and analytics, we handle it all—so you can focus on running your business while we grow your online presence.
We design and build clean, fast, SEO-friendly websites that are built to grow with your business. Whether you need a simple landing page or a full multi-page site, we create custom WordPress websites that are easy to use, mobile-optimized, and conversion-ready. Every project is tailored to your goals—no bloated templates, no overcomplicated designs. From structure and copywriting to development and launch, we handle everything in-house and keep the process smooth. Your website is often the first impression people get of your brand—let’s make it a great one.
Without a clear strategy, marketing becomes guesswork. We develop tailored digital marketing strategies that connect your business goals with the right channels, tools, and tactics. Whether you’re launching a new business, pivoting your brand, or looking to scale, we help you get clear on what matters: your audience, your message, and your path to growth. From SEO and paid media to content, email, and web, our strategies are grounded in data, informed by experience, and built to deliver measurable results. We don’t do fluff. We do frameworks, execution plans, and real ROI.
Your website should work for you—not against you. Our comprehensive website audits examine both user experience (UX) and search engine optimization (SEO) to uncover what’s working, what’s broken, and what’s holding you back. We review site speed, navigation, mobile responsiveness, technical SEO, keyword targeting, and more. Then we deliver a clear, actionable report outlining exactly how to improve performance and increase conversions. Whether you built the site yourself or worked with an agency, our audits offer an expert second opinion that helps you unlock your site’s full potential.
Not every client is a company—and we love that. We offer one-on-one digital marketing services for individuals looking to launch a personal brand, grow a side business, start a nonprofit, or bring a new idea to life. From resume critiques and career planning to business plans and mentoring, we work closely with you to help you take the next step with clarity and confidence. You don’t need a big budget—you need the right partner. Whether you’re just getting started or need expert support, we’re here to help individuals build something great.
Great content isn’t just about sounding good—it’s about solving problems, building trust, and driving action. At Essey Marketing, we create high-impact content that’s optimized for search engines and designed to convert readers into customers. From blog posts and SEO-focused landing pages to product descriptions, city pages, and press releases, we tailor every word to match your brand voice and marketing goals. Our writing doesn’t just rank—it resonates. Whether you’re trying to boost organic traffic, strengthen your brand authority, or support your sales funnel, we deliver content that aligns with your strategy and speaks directly to your audience.
Looking to grow fast and get in front of high-intent customers? Our paid media services help you do exactly that. We design and manage ad campaigns across Google, Meta, LinkedIn, and other platforms—always focused on driving quality leads and real returns. Every dollar you spend should work hard for your business, and our job is to make sure it does. We take care of everything from audience targeting and keyword research to ad copywriting, testing, and reporting. Whether you’re looking for lead generation, brand awareness, or direct conversions, we make your ad budget go further.
People, Planet, Profit — these are the three responsibilities every business must serve. At Essey Marketing, we firmly believe that success is about more than financial gain; it’s about creating a positive impact on people and the planet. This philosophy is woven into every decision we make, ensuring our work not only supports our clients but also contributes to a healthier, more equitable world.
Essey Marketing is proud to donate 8% of our revenue to nonprofits that share our vision for a better future. While we support a diverse range of causes, our primary focus is on environmental issues. Did you know that in the United States, only 3% of all philanthropy goes toward environmental organizations? We aim to increase this number, one project at a time, by partnering with nonprofits dedicated to wildlife protection, conservation, and sustainability initiatives.
Learn about our Future Marketers Scholarship.
Learn about our Environmental Conservation Scholarship.
Essey Marketing is proud to have earned the Silver-Level Sustainable Pittsburgh Workplace designation, recognizing our commitment to ethical business practices, environmental responsibility, and community impact.
I’m a marketer, strategist, and entrepreneur driven by the belief that business should serve both people and purpose. Over the past decade, I’ve led digital initiatives for Fortune 100 companies, advised early-stage founders, and built a values-driven marketing agency rooted in strategy, integrity, and measurable growth.
I’m the Founder of Essey Marketing, a Pittsburgh-based digital marketing agency that has helped more than 80 clients scale through SEO, social media, web development, and full-funnel strategy. I’ve been featured in Entrepreneur Magazine and LinkedIn News for my expertise in marketing strategy and digital growth, offering insights on aligning digital tactics with business strategy to drive long-term growth.
Today, I serve as a Digital Brand Strategist & Web Consultant at Nationwide Financial, where I help shape and modernize the organization’s digital ecosystem while ensuring every web experience aligns with brand integrity, strategic objectives, and user expectations. I collaborate across business units to design and implement data-driven, forward-thinking solutions that strengthen Nationwide’s digital presence, improve customer engagement, and sustain competitiveness in an evolving market. My work spans the full digital landscape, including SEO, content strategy, paid media, UX, and enterprise web development.
Beyond consulting, I lead Marketing and Business Development at 3Rivers General Contracting, a Southwestern Pennsylvania firm specializing in luxury residential and commercial renovations. Through strategic digital marketing, I have helped grow 3Rivers into a multi-million-dollar company. I also serve as Chief Marketing Officer and Co-Owner of Active Cities, a national initiative promoting active lifestyles.
At my core, I believe success should extend beyond profit. Through Essey Marketing, I dedicate a portion of every dollar earned and every hour worked to supporting nonprofit organizations, community initiatives, and causes that create lasting social good. I follow the Triple Bottom Line philosophy of People, Planet, and Profit, ensuring every business decision contributes to a more sustainable and equitable world. Beyond financial giving, I invest time mentoring students, supporting entrepreneurs, and helping others find meaningful ways to make an impact through their own work.
I approach every project with purpose and persistence—whether building brands, developing strategy, or helping others chase their next milestone.
Current Roles
• Essey Marketing: Founder & Digital Marketing Consultant
• Nationwide: Digital Brand Strategist & Web Consultant
• 3Rivers General Contracting: Director of Marketing & Business Development
• Active Cities: Chief Marketing Officer & Co-Owner
Audience Reach
• Essey Marketing LinkedIn: 3,200+ followers
• Essey Marketing Newsletter: 1,400+ subscribers
• Digital Marketing for Students Newsletter: 3,900+ subscribers
• Stoic Saturdays Newsletter: 1,000+ subscribers
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